As a result of a previous project that focused on the treatment of Erectile Dysfunction in Primary Care, our client needed to cater to a request from ASESA (Asociación Española de Andrología, Medicina Sexual y Reproductiva [Spanish Association of Andrology, Sexual and Reproductive Medicine]) to replicate the project in the area of urology.

A project involving almost 3,000 participants – including patients, healthcare workers and the general population –, was developed to draw attention to the reality of erectile dysfunction and premature ejaculation in Spain with a view to improving patients’ quality of life.